Apparently the appointment of Macro Cantù as Delphi Product Manager has now been officially announced or at least confirmed. I cannot find any official announcement, not even on the Embarcadero web site. Anywhere. But the wires are full of people congratulating Marco on the official confirmation of his appointment and he has tweeted about it, so I have to assume it is now indeed confirmed.
It has to be said – again – that as a customer and user of Embarcadero products, I feel that Embarcadero leave a lot to be desired in the area of communications and customer relationships. I get repeatedly bombarded with emails all but pleading with me to upgrade to, or even to simply purchase, products that I already own. With the Draconian registration procedures required to activate these products, there really is no excuse for them to not know that they are not only wasting their time, but also annoying the hell out of me with these emails.
But I digress.
The apparent lack of official announcement of an appointment that they surely know is of huge interest to their customers is another example of the inability of Embarcadero to adequately manage the relationship with their customers and users (or perhaps simply a lack of interest in doing so).
Hopefully this is something that will be high on Marco’s agenda when he is settled in behind his big, new desk. 🙂
As for Marco himself, I wish him well in his new role, but have to confess to a certain doubt that he is right for this role or indeed that the role is right for him. A Product Manager is a very different animal to a conference lecturer, book writer and consultant. Which isn’t to say that Marco doesn’t have it within him to be a very good Product Manager, only that – without wishing to be unkind – I don’t see any evidence that he does. Yet. I sincerely hope that he does.
Of course, the very fact of his appointment should suggest that someone believes that he does, but I have a disquieting feeling that there may be other motives behind his choice. Namely that Embarcadero feel that by appointing from the community they will gain Brownie points with that community and earn themselves a few more “free passes” (goodness knows they get plenty already).
It remains to be seen whether Marco has clear and firm ideas about the direction that Delphi should take and whether those ideas will be permitted by higher Embarcadero management to come to fruition.
Even more worrying is that the initial news of Marco’s appointment came along with information about the departure of 2 senior, long serving engineers in the development team, specifically Mark Edington and Shaunak Mistry, along with further commentary from a self-professed/claimed “Insider”, about the declining state of the development resources on the Delphi team.
As good a job as Marco may do, without the talent to bring to bear in the development team, a Product Manager is in an extremely difficult – dare I say impossible – position.
Good luck Marco. I hope you won’t need it.